Forms of advertising

With a range of different formats and technologies, the Internet opens up completely new design opportunities for advertising creators and advertisers. In addition to online forms of advertising such as Full Banners, Skyscrapers or Flash Layers, there are various other tools such as commercial searches and newsletter marketing. Of course: how these components are optimally combined together and with other media depends on the respective objective.

Find out more about online forms of advertising here.

Online forms of advertising
In-site formats (examples) On-site formats (examples)
Full Banner Pop Ups
Skyscraper Flash Layer
Rectangle  
Technologies
GIF/JPG, HTML, DHTML, Flash, Video/Audio/Streaming
   
Commercial Search / Search term marketing
   
Further instruments
Newsletter marketing
Content-oriented formats