Leaderboard
The Leaderboard offers much more space than a standard Full Banner, with 728x90 pixels. Like the Full Banner, it is placed prominently at the top edge of the site and can be a highly effective form of advertising.
| Format | Pixel | Weight | Possible formats | |
| Full Banner | 468x60 | 40K | GIF/JPG/Flash | |
| Leaderboard* | 728x90 | 40K | GIF/JPG/Flash | |
| Expandable Leaderboard | 728x300 (90) | 40K | GIF/JPG/Flash | |
| Rectangle* | 180x150 | 40K | GIF/JPG/Flash | |
| Medium Rectangle* | 300x250 | 40K | GIF/JPG/Flash | |
| Standard Skyscraper | 120x600 | 40K | GIF/JPG/Flash | |
| Wide Skyscraper* | 160x600 | 40K | GIF/JPG/Flash | |
| Expandable Skyscraper | 420(160)x600 | 40K | GIF/JPG/Flash | |
| Universal Flash Layer | 400x400 | 40K | Flash | |
| Flash Layer | individual | 40K | Flash | |
Contact
Katharina Brandt
General Head of Online Marketing
brandt@bvdw.org
+49 211/600456-14
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